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Ana BarreraAug 29, 20202 minHow to Keep Best in Class Service during a PandemicEvery business is feeling the effects of the coronavirus. The CDC’s social distancing and quarantine recommendations have forced people...
Ana BarreraJun 13, 20201 minBrand Management: Comparative vs. Holistic MethodsTo enhance the brand equity of a company, it is a good idea to use Comparative and Holistic methods as a way to assess the outcome of the...