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Planting Succession Must-Have's

How Store Layouts, Website, and Salespersons Influence Purchases

Identifying the factors that drive customer purchases is the Holy Grail of marketing. To be able to influence your customers, you need to...

How 3 Different Personalities Can Help Marketers Understand How It May Affect Consumption Behaviors

Consumers’ reaction to the marketplace and products are a reflection of individual personality. People purchase products that match their...

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Consumer Perception – How are sensations and the five senses utilized in marketing?

The five senses play a huge role in customers’ perception and buying decisions. It can be vital to making a brand irresistible to...

5 Reasons Social Media Is Not Going Anywhere

Today in 2020, we live in a world where anyone can become famous and become financially dependent if you focus your sights on social...

COVID-19 Infects the Marketing Ecosystem

The state of our current marketplace is in full-blown panic mode. The COVID-19 has set new levels of uncertainty in our 21st-century...

Tableau Actionable Insights

Tableau is a great investment tool that every marketer should have in their arsenal. In my blog post Tableau, a Marketer’s Secret Weapon,...

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